{"id":3551,"date":"2026-03-19T06:00:00","date_gmt":"2026-03-19T06:00:00","guid":{"rendered":"https:\/\/facesjournal.com\/?p=3551"},"modified":"2026-03-19T06:00:00","modified_gmt":"2026-03-19T06:00:00","slug":"the-viral-st-tropez-hotel-name-checked-by-drake-just-launched-8-new-suites","status":"publish","type":"post","link":"https:\/\/facesjournal.com\/?p=3551","title":{"rendered":"The Viral St Tropez Hotel Name-Checked by Drake Just Launched 8 New Suites"},"content":{"rendered":"<p>Although the musical artists\u2019 go-to Missoni Suite at Hotel Byblos is no longer available, there are plenty of reasons not to mind.\u00a0<\/p>\n<div><img decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/elitetraveler.com\/wp-content\/uploads\/sites\/8\/2026\/03\/missoni-suite-hotel-byblos-drake-300x200.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"Missoni Suite Hote Byblos Drake\" loading=\"lazy\" \/><\/div>\n<p>Part of the family-run Groupe Floirat, Hotel Byblos was built in 1965 by Jean-Prosper Gay-Para, reportedly to impress Brigitte Bardot. Despite multiple renovations, the property still feels like a small, yet hedonistic, village of sun-washed buildings, linked by winding cobbled paths \u2013 including a direct route to the famed late-night Les Caves du Roy.\u00a0<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/elitetraveler.com\/wp-content\/uploads\/sites\/8\/2026\/03\/hotel-byblos-saint-tropez-missoni-suite-drake-2560x1707.jpg\" alt=\"hotel byblos st tropez\" class=\"wp-image-257917\" \/><figcaption class=\"wp-element-caption\">Hotel Byblos has undergone renovations in preparation for summer 2026 \u00a9Adrien Daste <\/figcaption><\/figure>\n<p>Its latest surge in relevance, though, comes from elsewhere. The hotel\u2019s signature accommodation, the <a href=\"https:\/\/elitetraveler.com\/suites\/6853\/missoni-suite\">Missoni Suite<\/a> (now renovated and named The Presidential Suite), was name-checked in Drake\u2019s 2022 song <em>Middle of the Ocean <\/em>\u2013 \u201cI\u2019m in the Missoni room at the Byblos\u201d \u2013 which has recently gained viral popularity via TikTok, pulling a new, younger set of eyes toward the C\u00f4te d\u2019Azur fixture.<\/p>\n<p>It\u2019s worth noting that even before TikTok, the space had cultural weight. The suite occupies the former balcony bar seen in a 1971 photograph of Mick Jagger during his honeymoon with Bianca Jagger, and more recently, in 2020, appeared in season three of Sky Atlantic drama <em>Riviera<\/em>, starring Julia Stiles, Rupert Graves, Poppy Delivigne, and Jack Fox.<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/elitetraveler.com\/wp-content\/uploads\/sites\/8\/2026\/03\/hotel-byblos-saint-tropez-duplex-2560x1919.jpg\" alt=\"Hotel Byblos St Tropez\" class=\"wp-image-257915\" \/><figcaption class=\"wp-element-caption\">Hotel Byblos is opening eight new suites designed by Laura Gonzalez \u00a9Stephan Julliard<\/figcaption><\/figure>\n<p>As the Missoni Suite, the space was certainly deserving of attention. Originally unveiled for the hotel\u2019s 50th anniversary, the two-bedroom suite was designed by Rosita Missoni and Mireille Chevanne. Interiors leant heavily, almost dizzyingly, into the Maison\u2019s signature zigzag patterns, with the entirety of the space dressed in a 1970s palette.\u00a0<\/p>\n<p>This summer, it will be joined by eight new suites designed by Laura Gonzalez. This set adds to the bold, color-driven schemes she debuted in her <a href=\"https:\/\/elitetraveler.com\/travel\/travel-news\/hotel-byblos-review\">2024 collaboration<\/a> with the hotel, brought to life in a palette of Mediterranean blues. Elsewhere, four rooms in the Bastide have been redesigned by Wanda Jelmini.\u00a0<\/p>\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/elitetraveler.com\/wp-content\/uploads\/sites\/8\/2026\/03\/hotel-byblos-2560x1919.jpg\" alt=\"hotel byblos\" class=\"wp-image-257912\" \/><figcaption class=\"wp-element-caption\">The new suites are decorated in shades of blue \u00a9Stephan Julliard<\/figcaption><\/figure>\n<p>The updates will stretch beyond interiors \u2013 guests of Hotel Byblos will also be able to enjoy a new fitness centre, with equipment by Technogym. The menu at the Byblos Spa by Sisley is expanding too, adding a men\u2019s treatment, plus reflexology and lymphatic drainage treatments.<\/p>\n<p>A new on-site boutique near the pool will also launch this season, extending the hotel\u2019s <a href=\"https:\/\/byblos-shop.com\/en\/?srsltid=AfmBOorUSI6CAQsmze_lA_SaK1d-pm_iSPJDn0g0C465vEU11yhCvk4V\">e-commerce offering<\/a> with <a href=\"https:\/\/elitetraveler.com\/design-culture\/hotel-merch\">limited-edition pieces and collaborations<\/a>. These include a third capsule with <a href=\"https:\/\/byblos-shop.com\/en\/collections\/byblos-by-orlebar-brown\">Orlebar Brown<\/a>, alongside designs from <a href=\"https:\/\/byblos-shop.com\/en\/collections\/byblos-by-pinel-pinel\">Pinel &amp; Pinel<\/a> and <a href=\"https:\/\/byblos-shop.com\/en\/collections\/byblos-by-hadoro\">Hadoro<\/a>. For something fun and collectible, the shop will stock Les Caves du Roy shot glasses, finished in black grained leather with copper detailing.<\/p>","protected":false},"excerpt":{"rendered":"<p>Although the musical artists\u2019 go-to Missoni Suite at Hotel Byblos is no longer available, there are plenty of reasons not to mind.\u00a0 Part of the family-run Groupe Floirat, Hotel Byblos was built in 1965 by Jean-Prosper Gay-Para, reportedly to impress Brigitte Bardot. Despite multiple renovations, the property still feels like a small, yet hedonistic, village [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":3552,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","beyondwords_generate_audio":"","beyondwords_project_id":"","beyondwords_content_id":"","beyondwords_preview_token":"","beyondwords_player_content":"","beyondwords_player_style":"","beyondwords_language_id":"","beyondwords_title_voice_id":"","beyondwords_body_voice_id":"","beyondwords_summary_voice_id":"","beyondwords_error_message":"","beyondwords_disabled":"","beyondwords_delete_content":"","beyondwords_podcast_id":"","beyondwords_hash":"","publish_post_to_speechkit":"","speechkit_hash":"","speechkit_generate_audio":"","speechkit_project_id":"","speechkit_podcast_id":"","speechkit_error_message":"","speechkit_disabled":"","speechkit_access_key":"","speechkit_error":"","speechkit_info":"","speechkit_response":"","speechkit_retries":"","speechkit_status":"","speechkit_updated_at":"","_speechkit_link":"","_speechkit_text":""},"categories":[1],"tags":[],"class_list":["post-3551","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general"],"_links":{"self":[{"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/posts\/3551","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/facesjournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3551"}],"version-history":[{"count":0,"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/posts\/3551\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/facesjournal.com\/index.php?rest_route=\/wp\/v2\/media\/3552"}],"wp:attachment":[{"href":"https:\/\/facesjournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3551"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/facesjournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3551"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/facesjournal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3551"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}